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Writer's pictureBryan Downing

Unlocking Our Demographic Data: Where Are Our Visitors From?

Updated: Nov 18

Understanding Our Visitors: Where Do You Come From?


At QuantLab.net, we're committed to providing valuable insights and resources for the quantitative finance community. To better understand our audience and tailor our content accordingly, we'd appreciate your participation in a brief poll.



Unlocking Our Demographic Data: Where Are Our Visitors From?


This poll will help us identify the online sources that lead visitors to our website. Knowing this will allow us to optimize our outreach strategies and reach a wider audience within the quantitative finance field.


The Poll:

Question: How did you find QuantLab.net today?



How did you find QuantLabs.net today?

  • Google search

  • Youtube

  • Facebook

  • Linkedin



Answer Options:


  1. Search Engine: (e.g., Google, Bing, DuckDuckGo)

  2. Social Media: (e.g., LinkedIn, Twitter, Facebook)

  3. Industry Publication/Blog: (Please specify the name in the "Other" section if not listed below)

    • Quantitative Finance Magazine

    • Journal of Computational Finance

    • Wilmott Magazine

    • (Other)

  4. Referral Link: (e.g., from a colleague, another website)

  5. Bookmark: (You had previously visited QuantLab.net and saved it for future reference)

  6. Other: (Please specify)


Additional Information (Optional):


  • Briefly describe what you were looking for when you came to QuantLab.net today.

  • What topics within quantitative finance are you most interested in?




Why Participate?


By participating in this short poll, you'll be helping us:

  • Deliver more relevant content: Understanding where our audience comes from allows us to tailor our content to the specific interests and needs of our readers.

  • Optimize our reach: By identifying the most effective channels for attracting visitors, we can ensure more people within the quantitative finance community discover QuantLab.net.


Taking the Poll:


This poll can be implemented in a few ways depending on your website's capabilities:


  • Embedded Poll: A short and visually appealing poll can be directly embedded on your website, encouraging visitors to participate during their visit.

  • Pop-up Poll: A non-intrusive pop-up window can appear when a visitor arrives on your website, prompting them to answer the poll question.

  • Email Survey: Send out an email survey to your existing subscriber base, requesting their participation in the poll.


Data Analysis and Results:


Once the poll is live for a designated period (e.g., a week or a month), you can analyze the responses to understand the distribution of traffic sources. This will provide valuable insights into:


  • The effectiveness of your existing outreach strategies: The data will show which channels are driving the most traffic to QuantLab.net.

  • Potential audience segments: Identifying the publications and social media platforms used by your audience can help you target your outreach efforts more effectively.

  • Content needs: Understanding the topics your audience is interested in allows you to prioritize content creation and ensure it aligns with their needs.


By taking a few minutes to participate in this poll, you'll be playing a vital role in shaping the future of QuantLab.net and ensuring it continues to be a valuable resource for quantitative finance professionals.

 

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